Contrarian investing is a strategy that involves investing in stocks or assets that are not the popular choice at the moment. This strategy can be successful if the market goes against the popular choice and the contrarian investor is able to make a profit. Some synonyms for contrarian investing are value investing, bottom fishing, and opportunistic investing. Value investing involves looking for stocks that are undervalued or trading below their intrinsic value. Bottom fishing focuses on investing in stocks that have hit their low point and may rebound in the future. Opportunistic investing involves looking for investment opportunities that others may overlook or undervalue.