Issue price is the price at which a company's shares are sold to the public. There are several synonyms for issue price that are commonly used in the financial world. These include offer price, IPO price, initial listing price, and stock placement price. Offer price and initial listing price are often used interchangeably, and refer to the price at which a company's shares are first made available to the public. IPO price specifically refers to the price that a company sets for its initial public offering, while stock placement price refers to the price at which private placement of shares is made to a select group of investors. Ultimately, all of these terms refer to the price at which a company's shares are being sold on the market, either publicly or to a specific group of investors.