Media technology is a term used to describe the different tools, platforms, and channels that are used for creating, distributing, and consuming content. This includes everything from social media platforms and messaging apps to video production software and virtual reality tools.
Although media technology is a commonly used term, there are other ways to describe this field of study. Some alternative terms include digital media, multimedia technology, communication technology, and visual communication.
Each of these terms is used to describe the same underlying concept, but they offer different perspectives on the different aspects of media technology. Digital media, for example, emphasizes the use of digital tools and platforms for communication and entertainment, while multimedia technology highlights the use of different media types, such as images, audio, and video, to create a rich and immersive user experience.