Publicising refers to the act of making something known or promoting it to the public. There are a number of synonyms that can be used in place of this word to provide variety in writing. These include advertising, promoting, marketing, circulating, disseminating, broadcasting, spreading the word, releasing, announcing, and disclosing. Each of these words conveys a slightly different nuance of meaning, with some implying a more overt attempt to sell or persuade, while others suggest a more factual sharing of information. By swapping out the word "publicising" for one of these synonyms, writers can add depth and variety to their language while still conveying the same basic idea.