The phrase "recommending itself" is often used to describe something that is inherently or naturally impressive, without any need for additional endorsement or explanation. Some synonyms for this phrase include "speaking for itself," "standing on its own merit," or "impressing by its own qualities." These terms highlight the strength and self-sufficiency of the object being described, whether it is a product, service, or idea. Other related phrases might include "making a strong case," "being self-evident," or "serving as a testament to its own value." Ultimately, any of these synonyms can be used to convey a similar sense of confidence and conviction in the quality and value of the subject at hand.