When a new product or service is about to be offered in the market, companies usually opt for a soft launch. This approach allows them to test the waters, obtain valuable feedback, and make necessary adjustments before the full launch. However, there are synonyms for the term soft launch that can be used interchangeably. Examples of these synonyms are quiet launch, staggered launch, rolling launch, and phased launch. Each of these terms refers to the same concept as soft launch and is dependent on the company's needs or strategy. Regardless of the term used, a soft launch is a vital preliminary step in any business launch process.