A standard of conduct is a set of rules or principles that govern our behaviour and actions. When looking for synonyms for this phrase, one could consider terms such as moral code, ethics, principles, values, code of ethics, code of conduct, norms, protocols, guidelines, and procedures. These words could be used interchangeably depending on the context and the emphasis one wants to put on the set of rules guiding one's behaviour. Ultimately, regardless of what term is used, the fundamental concept remains the same; following a standard of conduct is essential in leading a responsible and ethical life.