The term "star sign" is commonly used to refer to the zodiac sign under which a person is born. There are twelve zodiac signs, each corresponding to a different period of the year, beginning with Aries in late March and ending with Pisces in late February. Synonyms for "star sign" can include "zodiac sign," "astrological sign," or simply "sign." Each of these terms refers to the same concept but may be used interchangeably depending on the context. Regardless of which term is used, understanding one's star sign is believed by many to provide insight into their personality traits and behaviors.