Starts off is a commonly used phrase to describe the beginning of something, such as a story, speech or event. However, there are many other phrases that can be used to convey the same idea. For instance, you could begin by saying "commences", "kicks off", "initiates", "launches", "begins", or "gets underway". In addition, you might use the phrase "sets in motion", "embarks upon", "opens with", "inaugurates", "commences proceedings", or "leads off". Each of these phrases has its own unique connotation and can be used to add variety and interest to your writing. So, the next time you begin a piece of writing, consider using one of these synonyms for the phrase "starts off".