Yellow ironweed, also known as golden ironweed or Verbesina occidentalis, is a popular plant species with beautiful yellow blooms that make it a favourite among garden enthusiasts. It belongs to the sunflower family and is native to North America. Some synonyms for yellow ironweed include golden ironweed, yellow crownbeard, western ironweed, and wingstem. This perennial herb is a favourite among pollinators and is an excellent option for those looking to attract bees, butterflies and hummingbirds to their garden. Its striking yellow flowers bloom during summer and early fall, making it an excellent addition to a garden looking for a pop of colour.