Double standard refers to the application of different sets of principles, rules, or behaviors towards different individuals or groups that are similar. Synonyms for double standard are many, including hypocrisy, bias, partiality, inconsistency, unfairness, and inequity, amongst others. Hypocrisy refers to the practice of preaching one thing but doing the opposite, while bias refers to an inclination or preference for one side. Partiality is a condition where one favors one individual over another; inconsistency is when one behaves differently depending on circumstances, and unfairness is the act of not being fair or impartial. Inequity refers to the state of being unfair or unjust, especially related to rewards or distribution of resources.