What is another word for down-market?
Pronunciation: [dˌa͡ʊnmˈɑːkɪt] (IPA) 
Down-market refers to something that is of low quality, inexpensive or aimed at lower-income consumers. There are several synonyms for this term, including "low-end," "budget," "economy," "affordable," "basic," and "entry-level." These words are often used to describe products or services that are less expensive and have a more practical purpose. They are also employed to differentiate from more luxurious or expensive options available on the market. While the term "down-market" may have a negative connotation, these synonyms can still be used to suggest affordability, accessibility, and practicality.
