What is another word for is big on?
Pronunciation: [ɪz bˈɪɡ ˈɒn] (IPA) 
The phrase "is big on" can be replaced with a number of synonyms, such as "values," "prioritizes," "emphasizes," "favors," "appreciates," or "cherishes." These words all connote a sense of importance and significance, suggesting that the subject places a great deal of weight or emphasis on something. Whether it's a particular value, activity, or goal, these synonyms all convey a sense of dedication and commitment. By using different words to convey this idea, writers can add variety and nuance to their language, helping to keep readers engaged and attentive. Ultimately, the choice of synonym will depend on the specific context and message the writer is trying to convey.
