"Preconceived notion" is a term commonly used to describe an idea or belief that has been formed prior to proper research or investigation. It refers to a prejudgment that hinders a person's ability to make an objective observation. Some synonyms for preconceived notion are bias, prejudice, assumption, expectation, and stereotype. Bias refers to a preference for or against a particular group of people or thing. Assumption is a belief that is based on limited or incomplete information. Expectation is a strong belief about what is going to happen in the future. Stereotype is a widely held but oversimplified image or idea of a particular type of person or thing. All these terms share the idea of an opinion before gathering proper information.