Velcro is a brand name that's become synonymous with hook-and-loop fasteners. However, there are alternative names that are often used to describe this type of closure. The term "hook-and-loop" itself is a straightforward description of how the fastener works. Other common synonyms include "touch fastener," "magic fastener," "hook tape," "loop tape," "grip tape," and "fastening tape." Some industry-specific names are also used, such as "burdock fastener" in Japan and "scratch tape" in Sweden. The use of these synonyms may vary depending on the context and location, but all serve as efficient alternatives to the brand name Velcro.