An advertising campaign is a form of marketing strategy aimed at promoting a particular product or service to a target audience. There are several synonyms for "advertising campaign" that are commonly used, such as "marketing campaign," "ad campaign," "promotional campaign," "media campaign," and "communication campaign." These terms are often used interchangeably, but each connotes a slightly different aspect of the campaign. For example, a marketing campaign may encompass a broader range of strategies beyond just advertising, while a communication campaign may focus more on creating awareness and dialogue with the target audience. Regardless of the terminology used, all of these synonyms refer to the same basic concept of promoting a product or service through targeted marketing efforts.