What is another word for advertising campaign?

Pronunciation: [ˈadvətˌa͡ɪzɪŋ kampˈe͡ɪn] (IPA)

An advertising campaign is a form of marketing strategy aimed at promoting a particular product or service to a target audience. There are several synonyms for "advertising campaign" that are commonly used, such as "marketing campaign," "ad campaign," "promotional campaign," "media campaign," and "communication campaign." These terms are often used interchangeably, but each connotes a slightly different aspect of the campaign. For example, a marketing campaign may encompass a broader range of strategies beyond just advertising, while a communication campaign may focus more on creating awareness and dialogue with the target audience. Regardless of the terminology used, all of these synonyms refer to the same basic concept of promoting a product or service through targeted marketing efforts.

What are the hypernyms for Advertising campaign?

A hypernym is a word with a broad meaning that encompasses more specific words called hyponyms.
  • Other hypernyms:

    promotion, media campaign, advertising push, advertising strategy, marketing effort, marketing initiative, public relations initiative.

Famous quotes with Advertising campaign

  • If you ever have the good fortune to create a great advertising campaign, you will soon see another agency steal it. This is irritating, but don't let it worry you; nobody has ever built a brand by imitating somebody else's advertising.
    David Ogilvy
  • Rumfoord had known that Constant would try to debase the picture by using it in commerce. Constant’s father had done a similar thing when he found he could not buy Leonardo’s “Mona Lisa” at any price. The old man had punished Mona Lisa by having her used in an advertising campaign for suppositories. It was the free-enterprise way of handling beauty that threatened to get the upper hand.
    Kurt Vonnegut

Related words: advertising objectives, advertising campaign examples, advertising campaign plan, advertising campaign management software, advertising campaign strategy, advertising campaign case study

Related questions:

  • What is an advertising campaign?
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  • How do you write an advertising campaign plan?
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