What is another word for market survey?
Pronunciation: [mˈɑːkɪt sˈɜːve͡ɪ] (IPA) 
When conducting research on consumer preferences, there are a variety of terms that could be used as synonyms for "market survey". One such term is "market research", which is a broader umbrella term that covers a range of methods used to gain insight into consumer behavior. Another synonym might be "customer survey", which emphasizes the importance of understanding the needs and wants of individual customers. In some contexts, "consumer insight" or "market analysis" could also be used to convey similar ideas. Ultimately, the most appropriate synonym will depend on the specific goals of the research project and the types of questions being asked.
