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What is another word for market research?

Pronunciation: [mˈɑːkɪt ɹɪsˈɜːt͡ʃ] (IPA)

Market research is the process of gathering information about a product or service to be offered in the market. It is a crucial step in developing marketing strategies and making informed business decisions. Synonyms for market research include market analysis, market intelligence, customer analysis, market investigation, and market survey. These terms commonly refer to collecting data about customers, competitors, and industry trends to evaluate market demand, opportunities, and potential risks. Other synonyms for market research may also include consumer research, market testing, audience research, or product research. Regardless of the terms used, the ultimate goal of market research is to provide valuable insights that can help businesses make better decisions.
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Synonyms for Market research:

What are the hypernyms for Market research?

A hypernym is a word with a broad meaning that encompasses more specific words called hyponyms.

What are the hyponyms for Market research?

Hyponyms are more specific words categorized under a broader term, known as a hypernym.

  • hyponyms for market research (as nouns)

Famous quotes with Market research

  • We said in our 21st Century Party paper there are 61 mosaic groups, which the market research people use as different socio-economic categories and half of our members come from just five of those groups and that is very narrow - too narrow.
    Francis Maude
  • You see, I used to do a certain amount of market research by going to the local drugstore and seeing what the truck drivers would put up. Now it's all just copies from the latest best-seller list and damn little of anything else.
    Jerry Pournelle
  • Accustomed to the veneer of noise, to the shibboleths of promotion, public relations, and market research, society is suspicious of those who value silence.
    John Lahr

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Related questions:

  • What are the primary uses of marketing research?
  • How would you define marketing research?
  • What is the difference between marketing?

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