Self-gratification refers to the act of pleasing oneself or indulging in personal desires. It can be characterized by a lack of consideration for others, and a focus solely on one's own pleasure. Despite its negative connotations, there are many synonyms for self-gratification that are more positive and balanced in nature. These include self-care, self-love, self-fulfillment, self-actualization, and self-improvement. While self-gratification can be seen as selfish, these synonyms emphasize the importance of taking care of oneself in order to be able to care for others. They encourage personal growth and development that benefits both oneself and others, rather than just satisfying one's own desires.