trendy things like atmospheric pressure, negetive ions, adverse body rhythms and a welter of other pseudo impressive formula abound to help out in your witchhunt.
"Sympathetic Magic"
Paul Cameron Brown
The Seven Sisters were a trendy collection of designer faces.
"Down and Out in the Magic Kingdom"
Cory Doctorow
The traditional cut made it seem less trendy.
"O+F"
John Moncure Wetterau