Antonyms for bait and switches can be described as straightforward, honest and ethical practices. The term bait and switch refers to a dishonest marketing tactic where a product is advertised at a low price, but when consumers try to purchase it, they are presented with a product of lower quality or higher price. An antonym for bait and switch can be truthful advertising, where businesses clearly state the features and benefits of their products without any misleading information. Transparent pricing and clear product descriptions are another way to avoid bait and switch practices. Antonyms for the term bait and switch include ethical marketing, honesty, and fair business practices.