The antonyms for the phrase "make hit with" can vary depending on the context. For example, for a musician, antonyms might include "miss the mark," "flop," or "fail to connect with the audience." For a marketer, antonyms might include "unpopular," "unsuccessful," or "unappealing to the target audience."
Other possible antonyms could include "miss," "fail," "provoke rejection," "offend," or "alienate." These antonyms describe the opposite of "making a hit with" someone, meaning failing to impress, connect, or resonate, whether it's with an audience, a customer base, or with people in general.