De-valorizes refers to the act of reducing the value or worth of something. To express the opposite meaning, we can use antonyms such as "increases value", "appreciates", "enhances", "upgrades" or "elevates". For instance, when a company invests in marketing strategies, it increases the value of the brand and its products. When we recognize someone's talent, we appreciate their worth and talents. When we invest in renovation, we enhance the value of a property. When we innovate or incorporate new features to a product, we upgrade its functionality and value. Using antonyms helps us to convey the opposite meaning and highlight the positive aspects of a topic or idea.