When it comes to expressing liking or admiration for something or someone, the phrase "are fond of" may not always do justice. Fortunately, the English language has a plethora of synonyms that can help convey the right sentiment. "Love" and "adore" denote a deeper, more intense form of fondness. "Like" and "enjoy" are more general and neutral terms that can be used in various contexts. "Appreciate" and "value" highlight the worth or importance of the object or person. "Have a soft spot for" suggests a mild or slightly sentimental affection. Ultimately, the choice of synonym depends on the desired degree of emphasis and the tone of the conversation.