Beguiling is a word used to describe something or someone that is charming, alluring, and captivating. If you are looking for synonyms for the word, you might consider using enticing, the term that refers to something that is tempting and attractive. Another synonym for beguiling is captivating, which describes how something can hold someone's attention and interest. Alluring is also a good option since it conjures up the idea of something or someone that is alluring or seductive. If you want to describe how something makes you feel, you might use words like enchanting or bewitching; both suggest how something can mesmerize and fascinate you.